Variable potential for social media platforms in raising skin cancer awareness
Published Web Locationhttps://doi.org/10.5070/D3256044445
Social media plays an important role in public health outreach, given its ability to connect virtual communities. Examples include campaigns for smoking cessation, breast cancer awareness, and emergency relief . Few studies have investigated the utility of social media in skin cancer awareness, though the potential has been demonstrated . We sought to evaluate current differential social media platform use in skin cancer awareness.